Measurement insights are a key part of optimizing your customer experience. At every step in the journey, it is critical that you understand what consumers are doing and how your channels and touch ...

We’ve all heard the phrase “data-driven decisions” in reference to organizational leaders aspirations' to use hard facts and figures to inform their business decisions. In higher education, the core ...

Here we explore the ways predictive analytics and prescriptive analytics are being used in the call center today, and trends to watch for tomorrow. Predictive analytics can help evaluate behavioral ...

Nasheb Ismaily is a seasoned big data and cloud software engineer. He currently works for Cloudera as a senior solutions engineer. As federal agencies grapple with increasing demands to meet the ...

Speakers at the Corporate Legal Operations Consortium (CLOC) Conference will try to educate legal departments about using metrics to understand and meet future challenges. Prescriptive modeling—the ...

The integration of big data into business analytics has transformed how organisations gather and interpret large volumes of data. Big data includes a broad spectrum of structured and unstructured data ...

Descriptive analytics is the process of analyzing data to find trends and patterns that support decision-making, monitoring, and other initiatives. It's the most fundamental building block of data ...

How data mining, regression analysis, machine learning (ML), and the democratization of data intelligence and visualization tools are changing the way we do business. Organizations use predictive ...

Descriptive analytics -- looking into what has happened in the past -- is commoditized. Traditional BI, reports, and dashboards are well understood and used in one way or another across a wide ...

In today’s consumer-centric retail and fashion market, data is king. And retailers and brands generate a lot of it. From sku-level product information to point of sale data, the numbers can help ...

Leveraging big data into actionable metrics is not only becoming necessary for understanding the legal climate and ensuring regulatory compliance, but also for evaluating whether a legal department is ...