Three prominent figures in the initiative are SoftBank CEO Masayoshi Son who will handle the financing, CEO Sam Altman of OpenAI who will be contributing his overall AI expertise, and Oracle executive ...

NPR's Pien Huang speaks with X Games CEO Jeremy Bloom about the use of AI to judge snowboarding this year -- and whether the technology will expand to other sports.

With a superpipe win Thursday night, Australian rider Scotty James tied with Shaun White for the most X Games medals of any ...

“I am talking to a big ownership group in Denver,” X Games CEO Jeremy Bloom, the former Olympian, Loveland native and ex-CU ...

Jeremy Bloom is the new CEO in a transformational time for the X Games. Here's what Bloom said about it, plus his Colorado roots (and his Buffs).

Paid tickets, date switches and sports betting are some of the new additions to the X Games in Aspen this year. CEO Jeremy ...

The iconic brand's new leader is taking an athlete first approach.

WATCH: X Games Aspen 2025 will air nationally on ABC and ESPN Friday through Sunday, but can also be streamed on fuboTV (free ...

New CEO Jeremy Bloom aims to make X Games bigger and better, tinkering with some new ideas this week and in the future. He ...

The X Games will experiment judging halfpipe runs this week in Aspen using artificial intelligence, the cutting-edge technology that could someday play a role in the way subjectively judged sports are ...

This year the X Games has partnered with Google to roll out a new artificial intelligence (AI) technology to help judges ...