What if Google was trying to take down the barriers that prevent business owners from being competitive on the SERP? How would that impact SEO now & in the future? Learn what ‘search equity’ is, how ...

Research insights: Role of featured snippets in website traffic boost A study on featured snippets reveals how they can help increase traffic to a website and what encourages and discourages searchers ...

The beginner's guide to semantic search: Examples and tools "Semantics" refers to the concepts or ideas conveyed by words, and semantic analysis is making any topic (or search query) easy for a ...

Cybersecurity in SEO: How website security affects SEO performance Websites suffer an average of 58 attacks every day. Here is a very thorough, careful overview of how these attacks can seriously ...

How to optimize your Instagram account for search engines Instagram accounts are notoriously difficult to have displayed in search results. Instagram actually blocks search engines from indexing the ...

The ultimate guide to meta tags: why they matter and how to optimize them for impact Meta tags are essential for creating or optimizing a webpage for SEO. Johann Godey reviews the most common meta ...

No need for Google: 12 alternative search engines in 2018 Here are 12 alternatives to escape your reliance on Google for all things search in 2018.

6 innovative new search engines to keep an eye on As technology continues to have a hand in most everything that we do, it’s important to be aware of the other contenders in the search industry. While ...

How to find copyright free images with Google Image Search and other resources Whether maintaining a blog or a beloved long-running website, you will have likely run into problems with accidentally ...

The latest version of Google's "human rater handbook" aka search quality evaluation guide has leaked once again, and gives us more clues into how Google determines quality, including how expertise, ...

5 Examples of 'Spam Link Building Tactics' Done Right Blog comments. Press releases. Reciprocal linking. Directories. Guest posting. Although these tactics are on Google's "do not use for SEO" list, ...

If your site is guilty of transgressions that might provoke the Panda and you haven’t been hit yet, consider yourself lucky. Here's a list of steps and actions to help site owners with websites that ...