Following widespread reports that X’s AI tool Grok is being used to create sexualised images, the UK’s online safety watchdog ...

The political situation may be uncertain but that makes it even more important for brands to be proactive and identify trends ...

Gen AI is opening TV advertising up to brands that once couldn’t afford it, but questions remain over accessibility, quality ...

Brands operating in commodity categories must work hard to differentiate themselves and push against category norms to drive ...

This is the first time the Marketing Academy has selected a list of global fellows, having consolidated its regional ...

While the new year demands resolve to do things differently, the arbitrary stop and start as one year ends and another begins doesn’t, unfortunately, wipe the slate clean. The same challenges ...

By equipping their teams with these skills, agencies can create a seamless transition where talent thrives alongside ...

Sainsbury’s won market share for a sixth consecutive Christmas, something its CEO says is down to getting cut through with ...

The social media site reported a drop in UK revenues in 2024, blaming reduced advertising spend from major brands amid ...

The latest thinking on marketing leadership, including the role of the CMO, interviews with senior marketers and opinions from our expert columnists.

Total UK Christmas grocery spending hit almost £20bn, according to NielsenIQ, with Asda losing out and Ocado making gains.

The grocer is slashing prices on “thousands” of everyday products in a bid to undercut loyalty card prices offered by rivals ...