Meet the winners of Bustle's 2025 Beauty Icon Awards for creators of the year: 9 TikTokers who carved their own must-follow ...

A rising figure of Generation Z, Emma Ellingsen has established herself as a key figure in the world of makeup on social media. Born in 2001 in Norway, this transgender influencer and model is now ...

Each tutorial and makeover tells a story, from the subtle shifts that spark confidence to the bold changes that can redefine ...

In need of major beauty inspiration for your upcoming New Year’s Eve gatherings? We’re here to deliver on tutorials galore.

Ulta's second ever 'Beauty World' convention is headed for Central Florida this spring. Here's what to know grabbing tickets this month ...

In recent years, TikTok has transformed how we share stories and connect with others, often serving as a space for creativity and emotional expression. Makeup and skincare tutorials, once solely about ...

Like many girls who grew up in a time of YouTube makeup tutorials and the Sephora rewards program, I have tried it all when ...