When viewing an industry from the outside it is easy to do so in a one dimensional way. Without knowing the inside ope ...

The new brick will make play more interactive for Kentucky kids and families. Sets will release in March, and preorders start ...

According to critics, electronic Lego bricks could undermine children's fantasies. While Lego doesn't want to go fully ...

Lego integrates electronics with sensors, light, and sound generators into building bricks. To start, these Smart Bricks will ...

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...

A musical, rather than medical, organ-transplant procedure is virtually complete at Charleston's Christ Church United ...

Now, Lego is bringing the culmination of this technology and play features to a galaxy far, far away with its new Smart Play system. With its unveiling at CES 2026, I had a chance to see exactly how ...

Advanced electronics built into new bricks and figures can detect how they move and respond with light or sound effects ...

The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're ...

LEGO just took a massive step forward with innovation, and it feels like one of those moments fans will be talking about for ...