Remember when supermarket advertising used to entertain us in the commercial breaks? Tesco led the way with, first, Dudley ...

Asda is backing its price proposition to win share back from its rivals in its first campaign with new creative agency Lucky ...

Sainsbury's is ramping up its loyalty offering with a summer competition for EV drivers. The competition will give one ...

"That makes it an entire year that Aldi has come out on top against loyalty card prices, beating Sainsbury's Nectar Card ...

Aldi came out on top with a cost of £131.52, £47.12 less than Waitrose as well as being cheaper than Ocado by £33.99, and less expensive ...

Discount chain Aldi has been named the UK's cheapest supermarket for June 2025, surpassing rival Lidl by 35p. The recognition ...

Asda’s partnership with Blue Light Card will officially come to an end on 27 May 2025, marking the conclusion of a scheme that has provided exclusive in-store benefits to emergency services ...

Sainsbury's has been ramping up the number of products available via its Nectar loyalty card scheme. In March 2025, Asda ramped up the price war between supermarkets and announced plans to slash ...

Asda has a loyalty points scheme which customers can redeem for vouchers but it does not offer lower prices on a product for those with a loyalty card.

Asda's popular reward scheme is being tweaked, meaning Blue Light Card holders will receive less discounts.

Asda customers have voiced their disapproval as the supermarket makes major alterations to its loyalty scheme. As of Thursday (April 25), Blue Light Card holders will accumulate less money in ...