As companies increasingly adopt subscription models, user spending on non-game apps in the App Store now outpaces mobile game spending for the first time ever, according to a report from market ...

The average user spent $58 on in-app purchases -- up 23 percent from 2016. While that's not a staggering amount, it is about a dozen Starbucks lattes. The average iPhone owner had 45 apps installed.

Platform-Specific App Trends: It’s important to consider the types of apps typically popular on each platform. The data indicates that smartphone users spend the most money on games.

User spending on non-game apps in the App Store now outpaces mobile game spending for the first time ever, according to Sensor Tower. Apple's App Store: Subscriptions Drive Spending, Outpacing Games ...

Even before the coronavirus outbreak placed us in self isolation, iPhone owners increased their App Store spending to an average of $100 per person in 2019, up 27% from 2018.

That increase in spending on iOS apps reflects Apple's change in its subscription model in September 2016, when the iPhone maker introduced iOS 10. App Annie forecast that the compound annual growth ...

Worldwide consumer spending in mobile apps reached an all-time high in 2021. Data from Sensor Tower shows that App Store users spent more than double the amount of money on subscription services ...

Consumer spending in the U.S. saw a similar breakdown, with the top 100 subscription apps generating $6 billion on the App Store, up 33 percent Y/Y from $4.5 billion.

These App Store experts say crypto, the metaverse, 'super apps,' creator tools, and Apple's regulatory hangover are the top mobile trends to watch in 2022 By Diamond Naga Siu ...

Spending on games in the App Store and Google Play grew 15% year-over-year, according to App Annie. "Mobile gaming is bigger than every other channel -- whether it be computers, home game consoles ...