The high demand seems to have pushed advertising prices to a record, with a few ad spots reportedly selling for a record $8 million and even $8 million-plus for 30 seconds.
A new report details how much companies are paying FOX to run a commercial during Super Bowl 59 between the Chiefs and Eagles.
Lay, Taco Bell, Uber Eats and others will vie to win over the more than 120 million viewers expected to tune in for the broadcast.