Selena Gomez's Rare Beauty is coming to Ulta stores. 'It's happening.' Get those wallets ready because Selena Gomez's ...

The beauty brand will be available online and at the retailer's stores starting in February, with exclusive offerings and a ...

Rare Beauty prioritizes mental health advocacy. "I never wanted it to be about making a lot of money and that’s it." ...

Rare Beauty’s yearly sales in 2024 totaled about $400 million, up 14 percent from 2023. Industry estimates now place the ...

Let’s be real, the celebrity beauty world is crowded, right? But somehow, Selena Gomez just... gets it. While others are pushing filters and "perfection," she’s out here winning the internet by ...

Selena Gomez and Elyse Cohen, Rare Beauty's VP of Social Impact, joined the 2024 TIME100 Summit to discuss the beauty line ...

Selena Gomez shares the inspiration behind Rare Beauty, emphasizing self-acceptance, as the brand makes its debut at Ulta Beauty with fan-favorite products and exclusive sets.

Rare Beauty, the Selena Gomez–owned beauty brand, is expanding beyond Sephora for the first time, moving into Ulta Beauty ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Her beauty empire, which is spearheaded by Rare Beauty, is also still going strong, but when ...

Rare Beauty’s most popular products, including the Soft Pinch Liquid Blush, Brow Harmony Flexible Lifting Gel and Warm Wishes ...

Rare Beauty by Selena Gomez officially announced that the brand will be launching into all 1500+ Ulta Beauty stores and Ulta.com, beginning on February 1, 2026. The expansion marks the first retail ...