“Ulta Beauty remains a strong, durable business in a dynamic and attractive category,” said Morgan Stanley analyst Simeon Gutman in upgrading the stock to Overweight from Equal Weight.

For investors looking to beat the market, there's no need to become an expert in complex subjects such as artificial intelligence, quantum computing, or biotechnology. Simple ideas can produce market-beating stocks too, including cosmetics retailer Ulta Beauty ( ULTA -0.88%).

Fintel reports that on January 21, 2025, Morgan Stanley upgraded their outlook for Ulta Beauty (NasdaqGS:ULTA) from Equal-Weight to Overweight. Analyst Price Forecast Suggests 11.13% Upside As of December 23,