Paintings, drawings, photographs and sculptures are all types of visual arts. An artist can sell her original art. She can also earn money by merchandising reproductions of the art. Merchandising is ...

Do you have an eye for attractive displays? How good are you at using colours, patterns, lighting and signage to draw people’s attention and increase sales? Have you tried adding a creative touch to ...

Skin products don't necessarily fall into the category of essential products for daily living, such as food and clothing. Visual merchandising can be an effective way to attract attention to skin care ...

The business of sorting out what matters and what’s peripheral is always tricky and prone to accident. So imagine the task faced by more than 100,000 visitors who pitched up at the triennial store ...

Merchandising is the strategy businesses use to sell products. It’s a broad category that covers everything from inventory decisions, to how products are displayed in-store, to how they are marketed ...

It’s often said – change is the only constant; the statement has proved its relevance beyond comprehension. With this ‘change’ ruling the roost, world has become a dynamic place and no single aspect ...

Indian Retail School (IRS), India's premier retail management institute recently organized a unique workshop on "Visual Merchandising" at its campus premises. The objective of this workshop was to ...