When testing the user experience of a new tech product, making the experience as true to “real life” usage for testers as possible is an important part of getting genuinely insightful feedback.

In digital marketing, there is a constant drive for innovation—not only for clients but also from competitors and in the new technology available in this field. One such “tool” that has taken center ...

It’s one of the biggest headaches for mobile developers and organizations launching mobile initiatives, and one where the most capital can be wasted: mobile testing. Since testing can amount to as ...

User acceptance testing (UAT) allows businesses to ensure that their software meets end-users' needs. UAT is usually the final step of the testing pipeline before the software is released. Stages of ...

Value stream management involves people in the organization to examine workflows and other processes to ensure they are deriving the maximum value from their efforts while eliminating waste — of ...

Come join us for an evening of dinner and discovery! Eye tracking technology reveals hidden user behaviors by showing you in real-time what they see and don't see when navigating your website or ...

The fundamental purpose of user testing is to better understand and empathize with the core users of a digital product. Unfortunately, user testing is often an afterthought. From card sorting to ...

Even with all the application availability and performance enhancements you build into your Web infrastructure, you still need to build something that visitors actually like to use. Unfortunately, ...