"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Is your kid’s beauty routine more complicated than yours? If so, you're not alone. Thanks to popular ...

New study shows 31% of skincare social media videos being created by kids under age 13. Products in skincare videos studied had an average of 11 potentially irritating active ingredients. Skincare ...

Select independently determines what we cover and recommend. When you buy through our links, we may earn a commission. Learn more. Not long ago, the internet was buzzing about “Sephora kids.” Not ...

PHILADELPHIA -- It is an obsession. More tweens are wanting skincare products like serums, bronzing drops and lip oils, but should parents be worried? Action News talked to a local dermatologist for ...

No, baby doesn’t need an antioxidant serum, but it’s never too early to start teaching about skincare and products. “At a young age, begin talking to your child about their skin during bath time. This ...

Not long ago, the internet was buzzing about “Sephora kids.” Not familiar with the term? It refers to the growing number of tweens shopping the aisles of beauty retailers and often posting their hauls ...

As puberty starts earlier, glossy marketing targeting the 12-and-under set has driven tweens’ annual spending on skincare and beauty to $4.7 billion. For families deciphering what’s necessary and what ...

31% of content creators making skincare videos are under the age of 13. Fact checked by Sarah Scott New study shows 31% of skincare social media videos being created by kids under age 13. Products in ...