Southwest Airlines replaced open seating with assigned seats after more than 50 years.
Southwest Airlines said it expects profits to surge this year thanks to solid demand and new policies like assigned seating.
The Dallas, Texas-based carrier transitioned from its longtime open seating system in keeping with competitors like American, ...
Southwest's new boarding system prompts mixed reactions from passengers on day one.
Southwest Airlines gets rave reviews from Wall Street for assigning seats and adding fees, but will the quirky airline ...
Starting Tuesday​, customers on Southwest flights will have assigned seats.
It's sad to see Southwest do away with its most unique offerings, but will it pay off for the company?
A Southwest Airlines flight had its takeoff clearance canceled after another plane mistakenly entered the runway.
A Southwest Airlines flight halted its takeoff Tuesday at the San Antonio International Airport after air traffic controllers ...
Southwest Airlines killed its last brand differentiator — and risks being replaced with its competitors after optimizing away ...
Some customers have dubbed the Southwest Airlines policy "garbage," while others were more impressed with the shift.
"I had goosebumps," Miles Peterson, 19, says of the cabin's reaction to his duties as an "honorary flight attendant" ...