Selena Gomez's Rare Beauty is coming to Ulta stores. 'It's happening.' Get those wallets ready because Selena Gomez's ...

The beauty brand will be available online and at the retailer's stores starting in February, with exclusive offerings and a ...

Selena Gomez in a tank top and micro shorts marks Rare Beauty’s return after a quick digital break. It doubles as a cozy, ...

Selena Gomez shares the inspiration behind Rare Beauty, emphasizing self-acceptance, as the brand makes its debut at Ulta Beauty with fan-favorite products and exclusive sets.

Rare Beauty, Selena Gomez’s makeup brand, will be available very soon in the retail chain’s stores across the United States ...

Rare Beauty, the Selena Gomez–owned beauty brand, is expanding beyond Sephora for the first time, moving into Ulta Beauty ...

Let’s be real, the celebrity beauty world is crowded, right? But somehow, Selena Gomez just... gets it. While others are ...

Rare Beauty prioritizes mental health advocacy. "I never wanted it to be about making a lot of money and that’s it." ...

Selena Gomez and Elyse Cohen, Rare Beauty's VP of Social Impact, joined the 2024 TIME100 Summit to discuss the beauty line ...

During a recent direct interaction with her followers on social media, Selena Gomez decided to clarify several comments regarding her physical appearance, focusing particularly on a skin condition ...

Rare Beauty by Selena Gomez officially announced that the brand will be launching into all 1500+ Ulta Beauty stores and Ulta.com, beginning on February 1, 2026. The expansion marks the first retail ...

Rare Beauty’s most popular products, including the Soft Pinch Liquid Blush, Brow Harmony Flexible Lifting Gel and Warm Wishes ...