Recipes rooted in Ayurveda and natural medicine are preserved through storytelling across generations. A thick burgundy book sits on top of my wooden coffee table next to a warm cup of chai. Within ...

Who doesn’t love a little bit of self care? Finding the right beauty products to add to your routine helps you look and feel ...

Kylie Jenner is “leaning towards a more natural” beauty look. This shift comes as the beauty industry witnesses a significant rise in demand for natural and minimalist makeup approaches. The Kylie ...

Introducing Bustle’s 2025 Beauty Icon Awards — a monthly list where we spotlight the creators, gurus, and experts who are shaping beauty culture as we know it. Unlike other “beauty icon” lists from ...

Layers of heavy contouring or dramatic makeup can appear unnatural or overly artificial, which some men perceive as distancing, preferring a more natural beauty. When makeup becomes the main focus ...

Many college students spend their spare time studying and socializing. WeLoveUs.Shop partner Kim Roxie spent hers working at a mall as a makeup artist with a budding passion for enhancing women’s ...