Analysis by beauty and wellness booking platform Fresha reveals searches for men’s eyeliner are up more than 4,000% ...
With its skew to the back, the mullet could be seen as the edgy cousin of the biggest hair trend on the runways: slicked-back hair. While many seasons feature slicked hairstyles, it can sometimes feel ...
Makeup is no longer a fringe phenomenon reserved for a select few influencers or specific circles. In 2025, the men's beauty industry is undergoing a true cultural revolution, driven by a generation ...
Men’s makeup is emerging as one of beauty’s most lucrative growth areas, fueled by Gen Z men, social media and shifting attitudes toward masculinity. Global men's grooming sales are expected to climb ...