Pokémon has officially begun its 30th anniversary celebrations with the reveal of a special animated logo. Check it out right ...

Google unveiled a new logo on Tuesday morning, and it’s already been the subject of a slew of aesthetic critiques, including a positive review by Slate Web designer Derreck Johnson. When it comes to ...

Carroll School of Management associate professors Henrik Hagtvedt, left, and S. Adam Brasel studied the impact of "agent animation" company brand logos on consumers. (Lee Pellegrini) Animated logos ...

Even with all the video streaming options available to us today, there’s nothing that can match the weird, mesmerizing quality of a good animated GIF. That’s why no matter where you go on the Internet ...

In brief: Nothing goes better with a new console than a new branding animation. While we don't know what the boot screen for the PlayStation 5 will look like yet, Sony did just drop the PlayStation ...