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How Kraft Heinz lost its edge in the mac and cheese aisle — and the brand cooking up competition
Kraft Heinz has long been America’s go-to when it comes to mac and cheese. But that dominance is starting to crack. The ...
From across the store shelf, people can spot that iconic blue box and know it is Kraft Mac and Cheese. The simple, delicious comfort food always satisfies. The beloved brand added two new flavors to ...
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Kraft combines two Thanksgiving classics with new Apple Pie Mac & Cheese ahead of holiday season
Kraft is catapulting fall comfort food into territory with its seasonal debut - Apple Pie Mac & Cheese. Renowned for its box (a hallmark of many childhood pantries), the brand fuses two Thanksgiving ...
Walmart shoppers were in a frenzy for Kraft on Black Friday, Nov. 28, buying all the food manufacturer’s flatscreen-sized, 65-inch boxes of macaroni and cheese in minutes. The special-edition product ...
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