The George brand was established in 1989 by Asda through a partnership between fashion designer George Davies, making it one of the UK's leading clothing retailers by 2004.

Thousands of orders for Asda’s George clothing range have been plunged into chaos ahead of the new school year after a botched IT upgrade. Swathes of customers have been left out of pocket ...

Money; Asda; Asda opens brand new type of store - and George clothing fans will love it Highlights include the George Spring/Summer 2025 collection, as well as children’s ranges from Erica ...

Asda’s George clothing brand has unveiled the launch of its new Exclusively at George range in a “supermarket fashion first”, offering shoppers a selection of clothing pieces that will “stand the test ...

The George label launched in 1989 when fashion guru George Davies teamed up with Asda to make the UK’s first-ever supermarket clothing brand. Most read in Money BEST OF BRITISH ...

The supermarket clothing brand grew its online sales, measured by value, by 13.4 per cent over the 24 weeks to March 3, according to data consultancy Kantar, compared with a 2.1 per cent increase ...

Asda launches Asian clothing line under George fashion brand. LONDON - Asda has launched an Asian clothing line under its George fashion label, which it claims is the first affordable Asian clothing ...

The George brand was established in 1989 by Asda through a partnership between fashion designer George Davies, making it one of the UK’s leading clothing retailers by 2004. The retailer opened its ...

Asda has opened its first stand-alone George concept store in Leeds. The shop features George clothing, home and garden ranges from the supermarket and is located in the Crown Point Retail Park.