— -- Doritos has spent the past five years pitting consumers squarely against Madison Avenue in its flashy Super Bowl ad competition. Tuesday, Doritos will announce that for its 2012 Super Bowl ...

Matt Charpentier stood surrounded by friends and family, eyes glued to the television during parts of Super Bowl XLIII. But it wasn't the game that captivated the Fargo man's attention as much as the ...

Doritos comes in flavors that run the gamut from Cool Ranch to Flamin’ Hot Limon. At Super Bowl LIX, however, executives behind the popular chip will focus on a classic recipe. Frito-Lay, the ...