In the age of digital connectedness, consumers have come to expect efficient and personalized interactions with brands. Most customers are more than happy to take their business to brands that deliver ...

One of the most ubiquitous developments in the customer service business over the past decade is the growth in the number of ways that customers can engage with a company when they have an issue. From ...

Customer engagement remains a top challenge for businesses in today's technological landscape. The explosion of AI and the commercialization of space, the rise of quantum computing and the ongoing ...

WALTHAM, Mass.--(BUSINESS WIRE)--Pegasystems Inc. (NASDAQ: PEGA), The Enterprise Transformation Company TM, today announced Pega Customer Engagement Blueprint, a generative AI-powered collaboration ...

“The secret weapon that differentiates exceptional, enduring companies is the quality of their customer engagement, encompassing the full set of activities through which companies build direct ...

Although all major indices posted year-over-year gains, Brand Trust once again played the most influential role in driving recovery. Improvements in company reputation led Brand Trust gains.

Read along to learn what true active customer participation is, what that looks like in practice, and why brands really need to embrace it. Many brands seek to enhance and increase customer engagement ...

Empowering brand enthusiasts. Harness the organic advocacy of brand enthusiasts within local communities as a potent strategy for cultivating a lively brand connection with customers. Crafting ...

In the fast-paced world of logistics technology, there’s an often-overlooked aspect: the customer. While systems focus on “jobs,” “orders,” “deliveries” and productivity, the real person at the end of ...

Zuper (https://zuper.co) is an intelligent field service management and customer engagement platform for organizations that features basic and optional customizable modules to facilitate optimized ...

Having closed the book on 2021 (which for most of the world was a step forward from 2020), it’s worth taking note of some of the trends that took place around us, and how they’ve shaped what we can ...

While I get set to release my newest book -- about a month from now -- I'm going to run some excerpts (maybe) and some awesome guest posts (definitely). That way, those of you starved for knowledge, ...