It was on Feb. 19 of that year that someone came up with the idea to put a small "prize" in each box as a promotion — and sales boomed. Previously, prizes or coupons were only included in random boxes ...

Frito-Lay is upending its tradition of including a physical prize with the peanut-and-popcorn treat. Now you'll get a QR code to scan for "mobile... Cracker Jack's Prize In The Box Will Now Be ...

Buy me some peanuts and Cracker Jack. I don’t care if I never get back. And it’s pretty much the same way for Ken Carpenter of Chandler who has carried numerous boxes or bags of the caramel corn ...

Forget the peanuts. Can the popcorn. Think prizes. Cracker Jack is nothing without the sweet anticipation millions of people have felt as they tore into a box of the glazed popcorn and peanut snack, ...

It's the end of era. The iconic prize found in a bag of Cracker Jacks will be replaced with stickers containing digital codes for mobile games, the company announced Thursday. Cracker Jack, which is ...

Say it ain’t so, Jack. For 125 years, Cracker Jack tempted our taste buds and curiosity with, as the old jingle goes, “candy-coated popcorn, peanuts and a prize.” Now, it’s taking away the prize. To ...

I was at a baseball game the other day when a thought occurred to me: "Buy me some peanuts and Cracker Jack!..." There happened to be a bag of Cracker Jack handy. Of course there was. It's a ballgame.

Looks like if you head out to Safeco Field or Avista Stadium this summer, you better make sure you bring your smartphone with you, too. Cracker Jack, the caramel-coated popcorn and peanut snack that ...