In a big twist for steel company BlueScope, the brand has launched a content series that shows the beauty of the Australian landscape in its first work from Richards Rose. Global steel manufacturer ...

Aussie brand COLORBOND steel has started the celebration of its 50th anniversary year with a beautiful and inspiring new TV advertising campaign. The new TVC is a major step-change from the brand’s ...

BlueScope Steel's dominance of the lucrative steel roofing market through its Colorbond product may be under threat from the merger of rivals OneSteel and Smorgon Steel. Colorbond is celebrating its ...

Colorbond has launched a stylish new campaign to highlight its 50 years of business in Australia. The BlueScope Steel division has been operating since 1966 and decided to depart from its previous, ...

Less than two years after it was established in Adelaide, a new player in Australia’s coated steel sector has put a serious dent into Colorbond’s dominance of the market. Mr Easling, who established ...

Australia’s largest steel maker, BlueScope, is eyeing a $US1.2 billion ($1.83 billion) expansion plan in the US built around taking its Colorbond corrugated steel ...

Bringing the palette to 22 colours are the new colours: basalt, a powerful modern grey; wallaby, a warm natural grey; terrain, a rich outback red; mangrove, an elementary grey-green; gully, a ...

Donald Trump's announcement that all steel imports entering America will be subject to tariffs has reopened a wound still raw for many in Australia's largest steel city. Up until the 1970s the Port ...

Donald Trump has announced that there will be "no exceptions" granted to any countries on his steel import tariffs. The news has rattled workers and community leaders in the Illawarra, which is home ...