Pharmaceutical company Novartis will make its Super Bowl debut with a 60-second spot highlighting breast cancer awareness.

Hailee Steinfeld is teaming up with Novartis to raise awareness about breast cancer with an empowering Super Bowl 59 commercial.

To direct more attention toward the importance of regular breast cancer screenings, Novartis is taking to one of television’s biggest stages. | To direct more attention toward the importance of regular breast cancer screenings,

Novartis is airing its first-ever Super Bowl ad to raise awareness about breast cancer and promote regular screenings. The campaign highlights the importance of early diagnosis in improving survival rates.

"An attention-grabbing call to prioritize breast health" includes a focus on cheerleaders' and Hailee Steinfeld's breasts, with cut-in to cancer survivor Wanda Sykes.

Hailee Steinfeld and Wanda Sykes are partnering with Novartis to encourage women to understand their breast cancer risk and get early screenings in a new ad that will air during the Super Bowl on Sunday,

Hailee Steinfeld will feature in a Novartis Super Bowl 2025 commercial on breast cancer awareness, a significant engagement for her. Meanwhile, her fi

In addition to the partnership with Steinfeld and Sykes, Novartis is collaborating on awareness efforts and advocacy events with organizations like the Susan G. Komen, Living Beyond Breast Cancer, TOUCH (The Black Breast Cancer Alliance) and Breastcancer.org.